Revising for The Lego Movie Assessment

1. Use the links below to revise The Lego Movie. Complete the tasks on these pages.

http://mreasonmedia11.blogspot.com/2019/02/revision-lego-movie.html
http://mreasonmedia11.blogspot.com/2018/01/media-industries-ownership-and-control.html

2. Look at previous posts about The Lego Movie on this blog. Complete any tasks you may have missed.

3. Look at any notes on The Lego Movie in your book.

• Ensure that all of the posters are annotated.
• Respond to any feedback that has not yet been addressed.

Lego Movie's Audience

http://mreasonmedia10.blogspot.com/2019/03/media-industries-lego-movies-audience.html

The Lego Movie

TASK: Use the internet to discover the answers to the following questions; ensure you write down the questions or answer in full sentences in your book. Below is a good website to begin with.

www.imdb.com

1. When was The Lego Movie released?
2. What are the names of the production companies who produced it?
3. How much the film cost to be produced?
4. How much profit did it make for the production company?
5. Who conceived the idea to create the film, The Lego Movie?
6. Who wrote and directed the film and what other major films have they been involved with?
7. Which company distributed the film?
8. Which organisation 'age rates' video games in the UK?

TASK 2: Intertextuality is used heavily throughout the film to appeal to a wide audience of different ages and interests. Make a list of all the intertextual references in the film by using film posters and trailers as the basis for this.

TASK 3: For each intertextual reference, try to identify the audience for that character or icon.

The Lego Movie Trailer

TASK 4: When you have all the above information, answer the following questions:

1. Why do you think the Lego Movie was so successful?
2. How did the film appeal to a wide audience? Refer to specific details within the film and explain your reasons.
3. The Lego Movie soon released a Video Game after the film; why do you think this is? Give two reasons.

Representing Historical Contexts

Representing Historical Contexts

Explain how broadsheet newspapers reflect the time and historical contexts in which they were published.

There are a number of ways in which newspapers reflect their historical contexts, in the way these contexts influence their producers, their audiences and the world that they represent through their news stories.
Britain in the 1960s was a more patriarchal society and this meant most journalists were men, that audiences expected patriarchal representations, and the mostly political news that featured on the front pages was about powerful political figures - nearly all men. Only one female politician - Mrs Castle - features in the three front pages below.
Britain is becoming a multicultural society in the 1960s but still saw itself as white, and race relations as a 'problem'. What stories in these front pages reflect that tension in British society? The newspaper is trying to be liberal on 'race issues' but still presents a very white point of view.
There is much less marketing and little news about celebrities compared to today, showing less development of celebrity culture and consumerism in the 1960s.
The Cold War is reflected in articles about Russian spy planes, Russian spies and the Vietnam War. This shows the importance of this historical conflict at the time.

Look closely at the articles in the historic newspapers to understand more about the time they were written.

Click on each image to find an electronic copy of the newspaper that you can easily read. Read each article and then answer the questions. The answers are designed to help you write an exam-style answer in your book. You can type your answer, using a Word document entitled historic newspaper analysis, (you need to email it to your teacher by the end of today's lesson t.eccles@lutterworthcollege.com).

Questions:

1. Read the main articles on each newspaper and consider what each one is in turn. Make a list of the articles with a short explanation of what topic they are covering.
2. Look at how ethnic groups are represented in all three newspapers. Comment on what this shows about the multicultural Britain of the 1960s in comparison with the multicultural Britain of 2019.
3. Look at how women are represented in all three newspapers. Comment on what this shows about women at the time.
4. How much coverage is there of celebrities. Why do you think this is?
5. What do the newspapers say about historic conflicts that were happening during the 1960s? How are they being reported in a different way to contemporary conflicts in 2019?
6. How do the adverts reflect the time the newspapers were published?

Wednesday 30th October 1968

Monday 30th October 1966

Sunday 6th November 1966

Analysing an online article

Find an article from The Observer that has an interesting headline, at least one image and a substantial amount of text (at least 300 words long).

Then, try to find examples to support these statements:

Clearly write your findings in your exercise book  

Language – Compared to other news online, The Observer has a lot of news stories. The focus is political. The layout appears serious and informative. The colours and design appear stylish and professional.

Institution – The Observer was independent until 25 years ago, when The Guardian acquired the newspaper. They have similar values and are two of only three newspapers who supported Labour in the last general election (the other was The Mirror). News is regulated by IPSO or Impress.

Audience – The Observer is read by educated, mid- to high-earning (ABC1), liberal people. They are most likely to vote Labour. 55% of readers are women.

Representation – they present women as empowered, try to show a range of cultures and will obviously support Labour views.

Media Language: Three words to describe the Media Language of The Observer:

1.

2.

3.

Institution: An interesting thing about institution on this webpage is…

Audience: I can tell this is aimed at ________ because…

Representation: The representation of __________ is interesting because…

The Observer Online

The Observer Homepage

Answer the following questions:

1. What similarities and differences can you spot between the physical newspaper front cover and the Observer homepage? Consider:

• headlines
• pictures
• articles
• messages and values

2. How would you describe the layout of the page? How does this differ from a physical newspaper? How easy is it to navigate?

3. What types of stories feature on the homepage? How many involve politics? How many involve social issues? How many articles are devoted to sport, lifestyle, culture, etc.? 

EXTENDED TASK:

Choose an article to read. 

Copy the headline into your book. 

Summarise what the article is about. 

Pick out 2-3 key phrases from the article. Explain why you have chosen them.

Find examples of opinion or bias. 

How are images used? Describe them and explain their effect

News: Analysis of print and online editions of the Observer

The Observer
The Observer is a UK-based National Sunday newspaper. It is published in two different ways, as a traditional printed newspaper format and online.

 Print out a copy of the printed version below and stick into your books.

Task 1:
Using the News Glossary, label as many conventions as you can around the image in your book.
Refer back to the BBC News Media Review 2018 to help you think about the impact of technology on the newspaper industry.

Task 2:
Working in pairs, you need to create a presentation, using whatever software or method you like, based on the following questions. Credits are awarded for a combination of the quality of written analysis and the clarity and creativity of the presentation.
Click on The Observer to find the newspaper website.

1. Media Industry
Who publishes the newspaper?
How long has it been running?
Who owns the newspaper?

2. Media Language
What stylistic features does The Observer newspaper format have?
Analyse the front page (deconstruct the conventions using the news glossary to help you label all of the elements).
Explain in detail how The Observer uses these conventions to appeal to those readers.
What is the newspaper's Target Audience and how can you tell?
How does the layout of the newspaper work to appeal to consumers?
What features of the front page would you consider the most important and why?